DEMAND

DID YOU KNOW?

According to the Bureau of Labor Statistics (BLS), jobs in social media are predicted to expand 8% by 2028, which is faster than the average expected pace for all occupations.

SUPPLY

DID YOU KNOW?

Only about 10-15% of formal educational institutions offer Social Media Management as a degree.

turnover

DID YOU KNOW?

Did you also know that 1 of 3 Social Media Managers make it through their first year within a company before resigning or getting let go.

SATISFACTION

DID YOU KNOW?

According to Career Explorer: Social media managers rated their satisfaction with their salaries 2.8/5.

1
Live Lesson 01:
BECOME A SOCIAL MEDIA MANAGER
Equipping and training social media managers for workplace success!

Overview:
Learn how to effectively become a social media manager. This course is designed to equip you with the know-how to ideate, plan, design, schedule, and analyze weekly content using organizational and scheduling tools. We do this in our weekly online lessons paired with a close following of our digital course complete with templates you can download and add to your workflow.

This is for social media managers who want formal and thorough training to excel in their role and accelerate to the next step in their career. (This is also for you if you’re an aspiring social media manager).
What is included in this module?
  • Lifetime access to digital course
  • 5x Weekly Live Lessons via Zoom
  • Slack Community Group
  • VIP List for 2023 Quarterly Networking Events 
  • Discounted 1:1 Extended Coaching Services 
Highlights:
  • Linkedin Certification Badge
  • Workflow and System Templates for Every Lesson!
ENROLL NOW
$1,250
2
live lesson 02:
BUILD A SOCIAL MEDIA BUSINESS
Equipping those who want to build a thriving social media business or agency!

Overview:
Learn how to build the right foundation for your business. The cohort of this course will learn the first and necessary steps to establishing a business, maintaining numbers and finances, and taking on your first client. This is done alongside a supportive cohort of like-minded individuals that meet weekly online to receive live instruction from The Social Party CEO and founder, Jo Pham, paired with our digital course that holds every lesson and template needed to start.

For those looking to make the next move in bringing their social media business to life, this course is a vital checkpoint that will set you up with all that you need.
What is included in this module?
  • Lifetime access to digital course
  • 5x Weekly Live Lessons via Zoom
  • Slack Community Group
  • VIP List for 2023 Quarterly Networking Events
  • Discounted 1:1 Extended Coaching Services
    Highlights:
    • Linkedin Certification Badge
    • Workflow and System Templates for Every Lesson!
    ENROLL NOW
    $1,250
    3
    Module:
    Self Paced
    Overview: With our Self Paced Module, you will navigate through each digital lesson on your own to effectively jumpstart your Social Media Management career.

    Lessons will begin with covering critical mindset keys to unlock before starting, systems, tools, workflows, managing client experience and how to get to work!

    If you don’t have the time or capacity to join our synchronous cohort that meets weekly online, this module is perfect for you!
    What will we cover in each lesson?
    Lesson 1: Mindset & Support
    Critical mindset keys to unlock before getting started.
    Lesson 2: Infrastructure & Foundation
    Create stability within the framework of your business before you start building.
    Lesson 3: Internal Operations
    Systems, tools, workflows and processes–let’s nail the details before your career takes off!
    Lesson 4: Client Experience
    It is all about the client experience! We break down what it takes to have a successful experience from sales to onboarding and retention to renewal.
    Lesson 5: Let’s get to work!
    You made the hire, now we get to work! Learn how to successfully and effectively strategize, create and plan a social media plan that moves the needle forward in your clients business.
    Highlight:
    Students will receive lifetime access to this digital course! All rights reserved.

    FEATURED TESTIMONIALS

    Karina Rojas, recent UC Berkley Grad.

    “The Social Academy was an incredible experience that focuses on building community and finding it within yourself to start your entrepreneurship journey! The class went over all the technical aspects needed to jumpstart your social media agency and focused on elements such client relationships which was extremely valuable. JO is an incredible teacher and is so eager to help her students THRIVE!!”

    FEATURED TESTIMONIALS

    Jeff Nguyen, Founder of BobaTalks.


    "This is a great course for those like me who don't know anything about Social Media Management. Highly recommend this course for those who need that nudge!"

    FEATURED TESTIMONIALS

    Rachel Kim, CEO and Founder of Refine Socials.

    “The Social Academy is exactly what I needed to kickstart my own Social Media Management business! I love how Jo takes us behind the scenes into the systems and workflow she uses with her team - she's also SO sweet and always goes above & beyond to serve us with everything she has. 10/10 would recommend for anyone interested in starting their own SMM biz!”

    FEATURED TESTIMONIALS

    Maritess Anne Inieto, Actress and Content Creator

    “Whether you're just starting a career in Social Media Management or you've been in it for a while, there is always so much to learn due to social media's ever evolving nature. What's most important is to make sure you have a good foundation of knowledge in what/how you're running your business (freelance or corporate). As a freelance Social Media Manager, I went into the field having no formal education, so FINALLY getting insight on proper steps to grow and organize from the ground up elevated all that I now do. Jo is an incredible leader and teacher throughout this course, dropping knowledge left and right, whilst encouraging all of us in our own practices. Jo's natural nature to be pumped and excited also made this class something to look forward to! I also can't not mention how FANTASTIC Moremi was throughout this course. She always kept everyone up to date, and was the best cheerleader/moderator during our LIVE sessions. If there's a Social Media Management class that everyone needs to take, it's this one!”

    The Academy is on TikTok!
    Follow along with us for more!

    Why does The Social
    Academy Exist?

    Because of the growing demand for professional Social Media Managers in this competitive market, as more and more business owners understand that social media isn't just a "nice to have" but a necessity in order to grow and scale their business.
    Demand
    DID YOU KNOW?
    According to the Bureau of Labor Statistics (BLS), jobs in social media are predicted to expand 8% by 2028, which is faster than the average expected pace for all occupations.
    Supply
    DID YOU KNOW?
    • Only about 10-15% of formal educational institutions offer Social Media Management as a degree.
    • Did you also know that. 1 of 3 Social Media Managers make it through their first vear within a company before resigning or getting let go.
    SOLUTION
    Companies are looking to hire, but the pipeline of talent is either scarce or limited: that's why we designed this academy - to move Social Media Managers away from having to be "scrappy" and left to "figure it out" on their own, but to be well equipped, trained and supported as they enter this industry for success!
    Whether you are just getting started or looking for extra training this Academy is for you!
    Who is the
    Academy for?
    Social Media Managers at all levels:
    Aspiring
    Freelance
    Agency
    Corporate
    WHAT WILL
    YOU LEARN?
    In the Social Academy, you will learn what it takes to become a successful and effective Social Media Manager for the industry in 2023.
    FAQ List
    What happens after enrolling into The Social Academy?
    - Self Paced: if you enrolled to our Self Paced Digital Course, our Academy team will be in contact to provide you with your unique link to access your digital course and resource library.

    - Live Lesson: if you enrolled to our Live Lesson, our Program Coordinator will reach out to you with next steps to onboard into class and prepare for week 1!
    What day and time is the Live Lesson held?
    - When is session, our Live Lesson will be hosted via Zoom for 5 weeks from 12-1:30pm pst.

    - Exceptions to the class time above will be subjected to change depending on cohort availability.
    What is the difference between the Self Paced and Live Lessons?
    - The difference between both modules is the preference of learning on your own independently or within a supported community.

    - We encourage the Live Lesson option, as it provides the Social Media Manager with a cohort of students who become friends and/or potential business partners, and it plants the student within a healthy community to grow and scale their careers together. We believe that you shouldn’t do life or business alone!
    What happens within the Slack Community group?
    - This Slack community is created with the intention of fostering career growth, through a supported network of like minded individuals.

    - Featured channels include:
    1. Client Opportunities!
    2. Hot Trends!
    3. Now Hiring!
    4. New Updates!
    5. Networking Events!
    6. Currently Reading!
    What if I would like additional support after completing the Academy courses?
    -We offer 1:1 Coaching to every Social Media Manager at an additional rate, for those seeking additional tailored guidance for their career.

    -1:1 Coaching will be provided directly from Jo, CEO/Founder, and spots are highly limited.
    What does VIP Access look like for all SP Events?
    -We will be hosting 4 quarterly events in 2023, with the purpose of bringing together the social media industry within the Bay Area, CA to network, learn and grow together.

    -Attendees will range from Social Media Managers, Content Creators, Marketing Leaders and CEO’s

    -With VIP Access, you will have the opportunity to reserve your attendance first, and save 10% on all registration fees.
    Are scholarships available within The Social Academy?
    -Yes, scholarships are available upon request and limited to each cohort. Please email contact@thesocialparty.org to inquire more details.
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